On shelves crowded with products screaming for attention, these metallized packages and labels stand out and conquer the competition!
The Marketing Award in the Food Packaging Category goes to the Packaging Division of Uflex Ltd., Noida, India, for a PET/mPET/polyethylene stand-up pouch for chocolates from Cadbury India Ltd., Mumbai, India. Uflex serves as a single-source provider as the substrate supplier, printer (rotogravure), metallizer, laminator, slitter, and converter. Plasma metallization enhances the lamination’s barrier properties. Added convenience is provided by a punched hole for hanging display and a press-to-close zipper.