Mactac reveals new branding for Spinnaker Coating
Stow, OH-based Mactac® announces a new look and company name for Spinnaker Coating LLC, which was acquired by Mactac in early 2022.
A standalone subsidiary of Mactac, Spinnaker Coating has been rebranded as Spinnaker Pressure Sensitive Products LLC. The rebrand includes a new logo and visual identity that aligns with the Mactac and LINTEC brands.
“The refreshed branding reflects the future of the Spinnaker business and creates visual unity between Spinnaker, Mactac and LINTEC,” says Ed LaForge, Mactac president/CEO.
LINTEC is a global leader in the field of adhesive materials. As part of LINTEC, Mactac is one of the largest, most diversified global PSA suppliers. As a subsidiary of Mactac, Spinnaker is transforming into a one-of-a-kind, world-class specialty labeling company.
“The new Spinnaker is centered on unique and customized opportunities in specialty labeling — from custom product offerings to a best-in-class, high-touch custom service model,” LaForge adds.
“The logo is built around a circular globe that symbolizes labelstocks embracing a world in constant motion,” says Brittany Eppley, Mactac corporate marketing communications mgr. “Like the Mactac logo, it is a dynamic, open sphere that adds movement and energy to convey a daily drive and ambition toward the future of the company and product innovation.”